http://www.entrepreneurslife.com/thoughts/entry/white-papers-podcasts-and-the-tech-market/ Entrepeneurship + Rapid-Growth, Local and Small Business Marketing Tue, 07 Sep 2010 18:03:27 +0000 hourly 1 http://wordpress.org/?v=abc http://www.entrepreneurslife.com/thoughts/entry/white-papers-podcasts-and-the-tech-market/comment-page-1/#comment-5337 juliacassidy Thu, 03 Jun 2010 15:29:52 +0000 http://www.entrepreneurslife.com/thoughts/entry/white-papers-podcasts-and-the-tech-market/#comment-5337 I've enjoyed reading the article, and as usual I believe this is worth reading for anyone involved in the business activity. However, and to be completely honest I don't agree with some of the basic points. When you say "You can take audio anywhere, listen to it while doing anything. It doesn’t mean you are giving it your full attention, or that you will retain what you have heard." Well, that doesn't have to be like that for everyone and I don't consider this to be some kind of risk for the entrepreneur that will have the audio document with him/her. I mean it could happen if it was sent to the entrepreneur in the regular way. I've enjoyed reading the article, and as usual I believe this is worth reading for anyone involved in the business activity. However, and to be completely honest I don't agree with some of the basic points. When you say “You can take audio anywhere, listen to it while doing anything. It doesn’t mean you are giving it your full attention, or that you will retain what you have heard.” Well, that doesn't have to be like that for everyone and I don't consider this to be some kind of risk for the entrepreneur that will have the audio document with him/her. I mean it could happen if it was sent to the entrepreneur in the regular way.

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