Afraid your social media presence could leave your business vulnerable to criticism and negative reviews?
From The New York Times Small Business section:
“Social media for business now is life or death,” said Dan Simons, a restaurateur in the Washington area who closely monitors these forums. “You could open a business and do everything right, but if you’re unaware of these social media you will perish. Social media can take a business and put a bullet in it.”
Happily, there is a big upside: referrals from happy clients are traditionally the best source of new business — and online forums are powerful word-of-mouth.
In today’s article, New York Time author, Kermit Pattison, offers small business owner 3 tips for Managing Your Small Business’s Online Reputation.