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	<title>Comments on: Creating Controversy in Marketing</title>
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	<description>Entrepeneurship + Rapid-Growth, Local and Small Business Marketing</description>
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		<title>By: Anonymous</title>
		<link>http://www.entrepreneurslife.com/thoughts/entry/creating-controversy-in-marketing/#comment-807</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 09 Feb 2005 13:02:12 +0000</pubDate>
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		<description>&lt;p&gt;&lt;strong&gt;Creating Political Controvery in Marketing&lt;/strong&gt;&lt;br /&gt;
Michael Cage writes:&lt;/p&gt;
&lt;p&gt;&#8220;When Susan O&#8217;Malley wanted to bump ticket sales for the Washington Mystics (WNBA team) during the Presidential election, she made a connection where most people see none. Capitalizing on an event that was already &#8220;...
&lt;/p&gt;
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		<content:encoded><![CDATA[<p><strong>Creating Political Controvery in Marketing</strong><br />
Michael Cage writes:</p>
<p>&#8220;When Susan O&#8217;Malley wanted to bump ticket sales for the Washington Mystics (WNBA team) during the Presidential election, she made a connection where most people see none. Capitalizing on an event that was already &#8220;&#8230;</p>
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		<title>By: Anonymous</title>
		<link>http://www.entrepreneurslife.com/thoughts/entry/creating-controversy-in-marketing/#comment-6167</link>
		<dc:creator>Anonymous</dc:creator>
		<pubDate>Wed, 09 Feb 2005 13:02:00 +0000</pubDate>
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		<description>&lt;strong&gt;Creating Political Controvery in Marketing&lt;/strong&gt;
Michael Cage writes:
&#8220;When Susan O&#8217;Malley wanted to bump ticket sales for the Washington Mystics (WNBA team) during the Presidential election, she made a connection where most people see none. Capitalizing on an event that was already &#8220;...
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		<content:encoded><![CDATA[<p><strong>Creating Political Controvery in Marketing</strong><br />
Michael Cage writes:<br />
&#8220;When Susan O&#8217;Malley wanted to bump ticket sales for the Washington Mystics (WNBA team) during the Presidential election, she made a connection where most people see none. Capitalizing on an event that was already &#8220;&#8230;</p>
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