Awful Book Title and Entrepreneurial Success

in On Entrepreneurship

Saw this book in Barnes and Noble today:

“It’s Not How Good You Are, It’s How Good You Want To Be.”

The book might be great, I didn’t buy it, nor did I have time to flip through it. I can say the title sucks, though. In sum, it contains a lot of what I find “wrong” with self-help culture. (Man-oh-man, just commited another sin. Said something was “wrong!”)

Most folks in business for any length of time have experienced the employee/vendor/person with “good intentions” who “wants to do good” but leaves a path of destruction in their wake that’d rival people intentionally setting out to do bad. Fact is, good intentions and wanting to be good count for squat unless they are backed by action with a reasonable expectation of change. Instead, many folks think just because they tell themselves they “mean well” it doesn’t matter what they actually do in the world.

As far as I can tell, the world don’t work that way… though many in it will pat you on the back and say, “that’s OK” when the intentions do not match the reality. I’d argue theey do more harm than good, and out of their own fear instead of wanting to be kind.

Of course, this same lesson and structure also applies to the entrepreneur who “wants” to grow their business; yet does nothing new… adopts no new behavior… tests no marketing… plans no new strategy… and then wonders why things haven’t changed a week later. A month later. Then a year. The most successful people I know are absolutely ruthless with self-inspection. With what Napoleon Hill called Accurate Thinking. And what GE ex-CEO Jack Welch called The Reality Principle. When things don’t work, their starting position is: “It’s all my fault. Everything. All of it.” Then they set out to be “at fault” of a better outcome. Worth a thought………..

Tee-hee… Love and light, friends. grin

{ 6 comments… read them below or add one }

1 Anonymous August 2, 2004 at 3:08 pm

Awareness: A Prerequisite to Effective Action
I haven’t been drawn to read a purely business book lately. And I’ve felt a bit in a stress-induced creative slump and was hoping to read a different type of book – one that would challenge me, prime my creative…
——-

Reply

2 Anonymous August 2, 2004 at 8:08 pm

Awareness: A Prerequisite to Effective Action
I haven’t been drawn to read a purely business book lately. And I’ve felt a bit in a stress-induced creative slump and was hoping to read a different type of book – one that would challenge me, prime my creative…——-

Reply

3 Anonymous July 29, 2004 at 9:07 pm

I personally loved the book.  I think it might be orientated to those “creative” perfectionists that find themselves unable to finish anything.  Its one of my favorites, and it is very light reading with just as many graphics to make a point, as words, very susinct.

At first I didn’t like the title either, but a title doesn’t really matter after you’ve read the book…

Reply

4 Anonymous July 30, 2004 at 2:07 am

I personally loved the book.  I think it might be orientated to those “creative” perfectionists that find themselves unable to finish anything.  Its one of my favorites, and it is very light reading with just as many graphics to make a point, as words, very susinct.
At first I didn’t like the title either, but a title doesn’t really matter after you’ve read the book…

Reply

5 Anonymous July 28, 2004 at 11:08 pm

Introspection constante
Excellente citation sur l’etat de l’entrepreneur sur un bon blog a ce sujet, Entrepreneur’s Life: The most successful people I know are absolutely ruthless with self-inspection. Je ne peux pas vraiment dire que je suis totalement accompli et que mes…

Reply

6 Anonymous July 28, 2004 at 6:08 pm

Introspection constante
Excellente citation sur l’etat de l’entrepreneur sur un bon blog a ce sujet, Entrepreneur’s Life: The most successful people I know are absolutely ruthless with self-inspection. Je ne peux pas vraiment dire que je suis totalement accompli et que mes…

Reply

Leave a Comment

Previous post:

Next post: