FREE Content-Packed eLetter Reveals "Weekly Local Online Marketing Tips, Hype-Free"

Once or twice a week I send out new videos, audios and other tips about what's working now in local online marketing. I deliver very high content ... and you'll love it. So go ahead give me your name and e-mail and I'll include you in my next update.

September 2009

How A Little Chocolate Can Bring More Customers Into Your Local Business

by Michael Cage · 0 comments

in On Local Business Marketing

If you’ve never been to Hershey Park, there’s a ride there called the Great American Chocolate Tour. On this tour, colorful coaster cars wind you through a recreated Hershey factor as you’re educated on the art of chocolate making. You watch as the cacao beans are blended, pressed and refined. You see creamy milk chocolate ...

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7 Deadly Teleseminar & Webinar Sins: Part 3

by Michael Cage · 0 comments

in On Teleseminar & Webinar Marketing

Today, part 3 of our 3-part “7 Deadly Teleseminar & Webinar Sins” series. On we go … After Your Teleseminar Or Webinar: The Most Common Sins 1. Not following up after the call: If you conduct your teleseminar, give your close, and stop … you’ve left between one-third and one-half of the money you should ...

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Social Media for Upscale Retail Businesses & Marketing To The Affluent

September 19 On Local Business Marketing

In a time when putting food on the table and gas in the car can be a weekly struggle, spending money on high-end clothing, jewelery and handbags seems low on a long priority list for most. So to what does local upscale boutique, Ginger, in Winter Park, FL credit its thriving sales? Social media. Watch ...

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7 Deadly Teleseminar & Webinar Scripting, Selling & Closing Sins: Part 2

September 18 On Teleseminar & Webinar Marketing

In my last post, I covered the first part of this series,”Sinning before your teleseminar: Why some sessions fail before they even get started.” If you missed that post, you can read it here: 7 Deadly Teleseminar & Webinar Sins: Part 1. And now for part 2 … During Your Teleseminar Or Webinar: The Most ...

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7 Deadly Teleseminar & Webinar Registration Sins: Part 1

September 16 On Teleseminar & Webinar Marketing

Right now I’m in the middle of re-doing my entire teleseminar & webinar training, start to finish. I’m tossing out the old and integrating what’s working now. I’ve made so many exciting breakthroughs in the past few years – breakthrough that make 6-figure sessions the new “norm” for my top private consulting clients – that ...

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5 Ways To Get Better Results From Referral Marketing

September 14 On Local Business Marketing

Picture the following two scenarios … Scenario A Would-be-customer Bob is driving to work when he hears your advertisement come on the radio. The pleasant voice-over you hired tells Bob about you and your business, your extensive product knowledge, your fabulous selection and your first-rate customer service. Bob needs what you sell. But Bob does ...

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Leadership + Teleseminar Marketing = Profits

September 9 On Teleseminar & Webinar Marketing

I was watching the NatGeo show, “Dog Whisperer” the other day and, like most things, it got me thinking about you and your teleseminars … One of my favorite things to do is to look outside of the information marketing world for principles and strategies that I can take and translate back into this sphere. ...

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Stand Out: What Yellow Pages Marketing Can Teach You About How To Market Your Local Business

September 1 On Local Business Marketing

Today, I’m want to walk you through a 3-step exercise I do with my private consulting clients to find out if you’re making the 2 biggest mistakes most local businesses make that kills their ability to attract high quality, high-paying customers and clients. These marketing mistakes are the reason why, no matter what you do, ...

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