Michael on Local Business Marketing

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Twitter for non-profits: "Social media for social good"

in On Local Business Marketing

First time here? Check out my “Best Of” Posts on Marketing & Entrepreneurship and subscribe to my RSS Feed while you are at it. I found a cool video I want to share with you today about a local non-profit organization, The Blood Center of Central Texas, using Twitter to promote their cause. The Blood

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Social Media For Local Lead Generation

in On Local Business Marketing

I read a great article today that I want to share with you about using social media to generate leads for you local small business. There are lots of “how to’s” out there on social media, and this is one of the better I’ve come across: it’s simple and to the point. Of the 20

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Virginia Real Estate Agent Blogs His Way To Success

On Local Business Marketing

Still wondering if social media like blogs, Facebook and Twitter are worth your time? Today’s social media success story highlights Danilo Bogdanovic, a Washington area real estate agent who, according to GrowSmartBusiness.com: … estimates that 75% of his current business can be directly or indirectly attributed to his two blogs (LoudounScene.com and LoudounForeclosures.com) and other

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Twitter Marketing: Dessert, Sushi, Antiques, Wine, and Day Spas (Oh My!)

On Local Business Marketing

More proof that social media, and Twitter specifically, is a powerful tool for attracting customers no matter what your local small business … In the New York Times article, “Marketing Small Businesses With Twitter,” Internet analyst Greg Sterling observes, Small businesses typically get more than half of their customers through word of mouth … and

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Local Businesses: 3 tips to handle online complaints and manage your reputation

On Local Business Marketing

Afraid your social media presence could leave  your business vulnerable to criticism and negative reviews? Well whether you like it or not, your customers are online. And they’re talking about you on sites like Yelp, MerchantCircle and even on Google itself. From The New York Times Small Business section: “Social media for business now is

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A local small business e-mail marketing success story

On Local Business Marketing

Short on money for advertising but desperate to get more local customers and clients in your doors? That was the case for Danny of Danny’s Meat & Catering in Racine, MI. With no money to spend on TV, print, radio or other traditional forms of advertising, Danny  turned to inexpensive but highly effective e-mail marketing

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4 Simple Local Business Marketing Strategies That Take Less Than An Hour A Week

On Local Business Marketing

When was the last time you took a day off? I’m talking about a real day off, too. Not a half day. Not a day spent away from your business but still racking your brain about it. I mean a full day away without any work-related stress. Now when was the last time you took

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Experiential marketing for small businesses, part 1


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