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local retailer

In a time when putting food on the table and gas in the car can be a weekly struggle, spending money on high-end clothing, jewelery and handbags seems low on a long priority list for most. So to what does local upscale boutique, Ginger, in Winter Park, FL credit its thriving sales? Social media. Watch ...

In 2008, Duncan Page brought his grandfather’s 117 year old company into the Web 2.0 era through his blog, Twitter and Facebook. Louis E. Page Inc, which is based out of a warehouse in Littleton, Massachusetts, sells wire mesh fencing supplies. Not exactly the type of industry you’d expect to profit from social networking. But ...

A local small business e-mail marketing success story

July 22 On Local Business Marketing

Short on money for advertising but desperate to get more local customers and clients in your doors? That was the case for Danny of Danny’s Meat & Catering in Racine, MI. With no money to spend on TV, print, radio or other traditional forms of advertising, Danny  turned to inexpensive but highly effective e-mail marketing ...

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