A quote from Michael: “When I consult with moderate to advanced information marketers using teleseminar or webinars who are unhappy with their close rates, the culprit is often that they are confusing their callers. And confused callers don’t buy.” Confusing your prospects undermines your authority and devastates your chances at making the sale. Even worse, ...
Skunkworks
Is getting people to pay attention to your webinars and teleseminars getting harder and harder? Is a sea of competition shouting similar messages and drowning your ideas out? Most people think the solution is to shout louder. The (poor) thinking goes something like this: If making $1,000 in a day sells well, then promising that ...