On Advice & Information Marketing
The information marketing business — offering advice, coaching and consulting in the form of books, courses, coaching programs, seminars and one-on-one consulting — is one of my first entrepreneurial loves. Unfortunately, in recent years, it has been seized by the “get rich quick” Internet marketing crowd. This blog is dedicated to real experts who want to grow their position as a thought leader and a thriving professional practice of business around it.
WARNING: I edited out most of the “adult” words in the post below, but a few remain. If that bothers you, don’t read it. I have thought about writing this message for almost 5 years, and I never had the courage to do it. The most common question I hear from clients is why I
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Nearly half of my private consulting work is focused on “achievers” in the information marketing space. Typically coaches, consultants or authors with businesses in, or nearing, the 7 to 8-figure range. While I refuse to work with people who are “selling crap in a box” (see afore mentioned “Internet marketers” and biz-opp scammers) … people
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