In the, “what the $&%# was your web designer thinking” category … In the last two weeks I have had three clients visit for consulting. We met in my office and chose different restaurants to have a meal after our session. How did we choose? Yelp to see what was nearby, then a visit to ...
I’ve worked with some very successful entrepreneurs. I’ve had some success, myself. I’ve written about my frustration with the 4-hour work week, and about the nastiness that is the biz opp side of Internet and information marketing. Here’s where they all collapse into the ultimate test for any entrepreneur. If you are building a business ...
The world of automation and replays with both teleseminars & webinars has taken off over the last 6 months. Services that used to cost thousands of dollars … a lot of manpower … and still enough screw-ups to cause sleepless nights have become dramatically cheaper and more fool-proof. I’m in the midst of updating my ...
Blogging. “Ugh. Isn’t that a lot of work? Why bother?” you ask … Here are 11 powerful reasons why. Reasons that, ultimately, add profits to your bottom line. 1. When local retailer’s blog it gives your shop personality. There’s a business principle that people like doing business with other people, not nameless, faceless corporations. Your ...
How many e-mails do you get everyday that you delete without ever reading? If you’re like most people, it’s a lot. Just the other day I got an e-mail from a local wine shop I love and deleted it without a second thought. I love the shop and their wines. I even know the owners ...
“What other people say about you is more powerful and more believable than what you say about yourself.” This is the principle that makes word of mouth marketing so important for local businesses like yours. That, and the fact that word of mouth marketing costs next to nothing So if you’re like most local business ...
WARNING: I edited out most of the “adult” words in the post below, but a few remain. If that bothers you, don’t read it. I have thought about writing this message for almost 5 years, and I never had the courage to do it. The most common question I hear from clients is why I ...
I’m hunkered down at home in Leesburg, VA today, basking in the aftermath of the parts 1 and 2 of the East Coast Blizzard 2010. As I write this, nearly 4 feet of snow have fallen outside my door. At one point, it was falling at about 2 inches an hour. Just piling and piling ...
Plenty of ingredients go into a successful business. In the early stages, one of the most important is having the energy and the will and the desire to stick with something even when it appears to be not working. And even when the world is telling you it’s just no good. Having a great idea ...